You’ve seen that enable automatic renewal button inside your webhosting dashboard, and probably wondering whether you should have it ON or OFF.
Here are a few reasons why enabling automatic domain renewal for your most valued domains is necessary:
Why Enable Automatic Renewal
1) Eliminate the Risk of Accidental Expiration
Life gets busy.
Amidst deadlines, client meetings, and everyday tasks, remembering the exact renewal date of your domain can easily slip through the cracks.
Without automatic renewal, your domain could expire without you realizing it.
This can lead to:
- Website Downtime: Your website will become inaccessible to visitors, potentially impacting your business, reputation, and customer trust.
- Email Disruption: Your associated email addresses will stop working, disrupting communication with clients, partners, and your audience.
- Lost Opportunities: Potential customers trying to reach you online will be met with an error page, leading them to look elsewhere.
Automatic renewal takes this worry off your plate. By setting it up, you ensure your domain is automatically renewed before its expiration date, guaranteeing uninterrupted online presence.
2) Avoid Costly Redemption Fees:
If your domain expires, it doesn’t immediately become available for anyone to register.
It typically enters a “redemption period,” during which you can still reclaim it, but often at a significantly higher cost than the standard renewal fee.
These redemption fees can be substantial and are an unnecessary expense you can easily avoid with automatic renewal.
3) Prevent Domain Snatching:
Expired domains become publicly available, and there are individuals and entities who actively monitor for valuable domains to snatch them up.
This can be particularly problematic if your domain name is crucial to your brand or business.
Imagine a competitor acquiring your coveted .co.ke domain simply because you forgot to renew it!
Automatic renewal eliminates this risk, ensuring you retain exclusive ownership of your digital asset.
4) Safeguard Your Business Continuity
For businesses, a domain isn’t just a URL—it’s tied to your email system, customer trust, and search engine rankings.
If your domain lapses, your professional email (e.g.,[email protected]) stops functioning, disrupting communication with clients and partners.
Also, search engines like Google may penalize your site’s ranking if it goes offline, undoing years of SEO efforts.
With Truehost.co.ke’s auto-renewal feature, you protect your business’s continuity and maintain the credibility you’ve worked hard to establish.
5) Convenience and Peace of Mind
Setting up automatic renewal is a simple, one-time process that offers long-term peace of mind.
Once enabled, you can rest assured that your domain will be renewed on time without requiring any manual intervention.
This frees up your time to focus on other important aspects of your online endeavors.
6) Protection Against Domain Hijacking and Scams
When a domain expires, it doesn’t just vanish—it enters a grace period, followed by a redemption phase, and eventually becomes available for public registration.
During this window, opportunists often swoop in to claim valuable domains, holding them hostage and reselling them at exorbitant prices.
This practice, known as domain squatting, can cost you significantly more than the standard renewal fee to reclaim what was once yours.
Automatic renewal through acts as a safeguard, ensuring your domain never slips into the hands of profiteers or scammers.
How to Enable Automatic Domain Renewal:
The process for enabling automatic domain renewal is usually straightforward and can be done through your domain registrar’s management portal. Here’s a general idea of the steps involved:
- Log in to your domain registrar account.( Go to Truehost’s clients area if you are our customer)
- Navigate to your domain name management section.
- Log in to your domain registrar account.( Go to Truehost’s clients area if you are our customer)
- Navigate to your domain name management section.

- Find the domain name you want to enable automatic renewal for.
- Click on the three icons on the far right
- Look for an option like “Auto-Renew,” “Auto Renewal Status,” “Automatic Renewal Settings,” or similar.

- Enable the automatic renewal feature and ensure your payment information is up-to-date.
Conclusion
Your domain name is too important to leave to chance. So whether you’re running a business, a blog, or a personal portfolio, enabling automatic domain renewal with Truehost.co.ke ensures your online presence remains secure, active, and under your control.
Don’t risk losing your digital identity to oversight or opportunists—set it and forget it with auto-renewal, and let Truehost.co.ke keep your domain safe for years to come.
Ready to protect your domain? Log in to your Truehost.co.ke account today and enable automatic renewal—it’s the simplest way to stay online and in charge.