● Small Business Big Impact | Collaboration · Growth · Community

Side by Side for Success — Collaborate and Grow with .sbs

Q: What is the .sbs domain extension?

The .sbs extension stands for Side by Side, symbolizing collaboration and togetherness. It is also widely used for Small Business Solutions/Services and Smarter Business Structure.

Q: Who can register a .sbs domain name?

Anyone worldwide can register a .sbs domain name instantly. No corporate incorporation certificates or local residency documents are required.

Q: How much does a .sbs domain registration cost?

Registration costs Kshs 199 for the first year. Annual renewal is priced at Kshs 3,190 and EPP transfers cost Kshs 2,786.

Q: How does a .sbs domain affect search engine optimization (SEO)?

A .sbs domain is treated equally to .com by search engine algorithms. It has no negative impact on SEO, and ranking depends entirely on content, speed, security, and site authority.

Q: How do I connect my .sbs domain to Shopify?

You can connect your domain to Shopify by modifying the DNS A Record to point to Shopify's IP (23.227.38.65) and the CNAME record for 'www' to 'shops.myshopify.com' from the Truehost client portal.

The .sbs domain champions collaboration and collective growth. Ideal for small businesses, teams, and philanthropists, it helps you connect, support, and succeed together. Build a network that thrives — side by side.

01B — Registration Pricing

.sbs Domain Pricing

Simple, transparent, and competitive pricing for your collaborative domain extension. No hidden setup fees or admin costs.

REGISTRATION

New Registration

Kshs 199 / 1st Year

Secure your brand name instantly. Open to all small businesses, startups, and community teams globally.

Instant automated setup
Free DNS management suite

Secure Your .sbs Domain

Predictable

RENEWAL RATE

Annual Renewal

Kshs 3,190 / Year

Protect your business website and maintain your online identity. Renew easily for up to 10 years at a time.

Easy multi-year renewals
Automatic renewal alerts

Renew or Manage

TRANSFER IN

Transfer In

Kshs 2,786 / One-time

Already own a .sbs domain? Transfer it to Truehost for simplified billing, M-Pesa payments, and 24/7 support.

Includes 1 free renewal year
Zero website downtime

Start Transfer Now

02 — Domain Definition

What is a .sbs Domain?

The premier domain extension for collaboration, community, and small business success.

The .sbs extension (which officially stands for “Side by Side”) is an unrestricted generic top-level domain (gTLD) created specifically to foster online collaboration, teamwork, and community support. Governed by the ShortDot registry, it empowers nonprofits, teams, social initiatives, and startups to build meaningful digital networks and connect with their audience side by side.

In addition to “Side by Side”, the .sbs extension is widely adopted as a shorthand for “Small Business Structure”, “Small Business Services”, or “Smarter Business Solutions”. This dual positioning makes it an exceptionally powerful, budget-friendly branding asset for local storefronts and retail service providers looking to scale their digital footprint with a short, professional address.

03 — Business Stack

Everything You Need to Build Your Business Online

Registering your domain is just step one. Truehost delivers a complete suite of hosting, professional mail, and security solutions with local support.

SSD Web Hosting

From Kshs 208.33 / mo

Host your company catalog and database close to your buyers. Includes optimized cache and high-speed solid state arrays with 99.9% uptime.

Get Web Hosting →

Professional Email

From Kshs 56 / mo

Interact with clients and wholesale partners using matching addresses like [email protected] instead of basic, free Gmail.

Get Email Hosting →

Google Workspace

From Kshs 1,149 / mo

Secure cloud collaboration, Sheets, and Slides to share business plans, project updates, and assets directly with your team.

Get Google Workspace →

Cloud VPS Plans

From Kshs 1,400 / mo

Optimized virtual machine instances. Run heavy Magento, WooCommerce, or custom databases with full administrator terminal access.

Get VPS Hosting →

AI Website Builder

From Kshs 1,499 / mo

Deploy a sleek, responsive design portfolio or digital boutique immediately using modern design templates.

Get Website Builder →

SSL Certificates

From Kshs 750 / yr

Verify checkout paths and secure buyer billing data. Boost search engine placement with commercial verification SSL seals.

Get SSL Certificate →

04 — Domain Policy

Unrestricted & Globally Accessible

Registering your portal on a .sbs extension is open to everyone with zero residency or local presence checks.

Global Domain Release

Any business, team, nonprofit, or individual worldwide can register a .sbs domain. No business certificates or residency validation required.

DNSSEC Secured Architecture

Supports advanced cryptographic security configurations (DNSSEC) to verify site identity, protecting brands from cache poisoning and spoofing.

Instant Routing

No verification queue or physical documentation to upload. Your .sbs domain updates across all global root servers within minutes of registration.

05 — Domain Potential

Discover the Potential of .sbs

A sleek, short, and highly collaborative domain extension built for teams and small business growth.

Unity at First Sight

Your domain is the cornerstone of your identity. A .sbs domain conveys collaboration, trust, and progress, uniting communities and organizations to make an impact.

Built for Collaboration

.sbs is perfect for projects thriving on teamwork and shared purpose. Rally support for nonprofits, build networks for startups, and grow influence with teams and collectives.

Memorable and Meaningful

A .sbs domain inspires connection and progress, making you memorable and driving collaboration.

06 — Target Audience

Who is .sbs Tailored For?

A specialized naming environment structured to empower small businesses, collaborative teams, and social initiatives.

Nonprofits and NGOs

Organizations focused on social good can share their mission, connect with supporters, and highlight their positive impact online.

impact.yourmission.sbs

Innovative Startups

For startups that thrive on collaboration, .SBS offers a platform to connect with partners and showcase your vision.

shop.yourbrand.sbs

Educational Platforms and Teams

Create spaces for learning, sharing, and growing together with a domain that supports your collective goals.

share.yourclass.sbs

Social Platforms and Communities

Empower like-minded individuals to connect and collaborate with a domain that symbolizes partnership.

connect.yourteam.sbs

06.5 — Premium Potential

Stand Out with Exclusive Names

Secure high-value exact-match business domains. Get the full list of premium domains in the inventory by contacting support.

IMPACTMAKERS.SBS Premium Showcase

MAKERS.SBS Premium Showcase

LEARNING.SBS Premium Showcase

07 — Stories of Success

Join the Creative Circle

Increasing registration numbers globally make .sbs one of the fastest growing niche extensions for modern teams, social organizations, and small businesses.

Success Story

RealMadridCamp.sbs

RealMadridCamp.sbs is the official online platform for Real Madrid’s global football camps, offering world-class training for young athletes. It creates a space for aspiring players to learn, grow, and connect under the guidance of professional coaches.

Created a global community of passionate athletes and fans.
Increased participation and engagement through an inspiring online platform.

realmadridcamp.sbs Real Madrid Football Camps

inverser.sbs Collaborative Team Networks

king.sbs King Community Projects

rose.sbs Rose Philanthropy Organization

flora.sbs Flora Smarter Business Shop

get.sbs Official Registry Showcase

08 — Included Value

Core Management Tools, Included Free

Every domain you register with Truehost comes fully loaded with our core management features. Zero hidden upsells.

Registrar Security Lock

Protect your brand from unauthorized domain transfers or accidental hijacking.
Free Email Forwarding

Redirect incoming customer emails automatically to your personal active inbox.
Advanced DNS Control

Manage standard A, CNAME, MX, and TXT records effortlessly through your client area.
Easy Web Redirection

Point your domain directly to your active shop on Shopify, Etsy, or social pages.
Custom Nameservers

Deploy branded private nameservers to elevate the authority of your digital storefront.
24/7 Technical Support

Get reliable, around-the-clock help from our digital domain specialists whenever you need it.

09 — Market Advantage

Unlock Pristine Digital Real Estate

With crowded traditional extensions, securing a short, memorable name is nearly impossible. .sbs offers a fresh canvas for exact-match names.

High Med Low

2015 2020 2026

.sbs Brand Name Availability Traditional extensions (.com, .net)

Claim Your Exact Business Identity

Using long, hyphenated, or confusing domain names reduces organic click-through rates and hurts brand recall among prospective buyers and partners.

A .sbs domain gives you a second chance to register a clean, memorable, exact-match name representing your brand, services, and community projects directly.

Check Availability

10 — Domain Comparison

Which Extension is Best for Your Brand?

Compare how .sbs compares to traditional alternatives and ecommerce-specific TLDs.

.sbs vs .com

AVAILABILITY & PRICING

.com is universally recognized but oversaturated, making exact name registration difficult. .sbs is highly available, budget-friendly, and offers an open naming catalog.

.sbs Very High Availability

.com Low Availability

Registration Fee Kshs 199 (Promo)

Registration Fee Kshs 1,100

Target Suffix Tailored for Collaboration & Small Biz

Target Suffix Generic Commercial Suffix

.sbs vs .shop

BRANDING FOCUS

.shop is perfect for transactional retail carts. .sbs is targeted directly to collaborative initiatives, small businesses, teams, and social NGOs seeking a modern brand edge.

.sbs Collaboration & Small Biz

.shop Broad E-commerce Retail

Registration Fee Kshs 199

Registration Fee Kshs 342

Target Suffix Teams, Businesses, NGOs

Target Suffix Any Online Merchant

10B — Alternate Acronyms

Beyond Collaboration: Smarter Business & Social Services

While .sbs officially stands for “Side by Side,” its open registration and short length make it highly valuable for two other major business frameworks.

Smarter Business Solutions

For consulting agencies, freelancers, and service storefronts. Build matching professional emails like [email protected] and establish immediate market trust.

services.yourbrand.sbs

Social Business Services

For social enterprises, community foundations, corporate responsibility wings, and public welfare networks. Align your team or mission-led initiatives with a matching domain.

impact.yourmission.sbs

11 — Alternative Options

Explore Other Popular Extensions

If you want to protect your trademark or explore other options, Truehost provides 200+ alternative extensions.

.com

Traditional Standard

The default global domain for commercial entities. Highly recognized, but extremely competitive to acquire premium names.

Price: Kshs 1,100 / Year

.shop

Retail Ecommerce

The premier domain extension for online stores, shopping carts, and transactional retail platforms globally.

Price: Kshs 342 / Year

.co.ke

Kenyan Domestic

The default local extension for businesses registered or operating inside Kenya. Excellent for local SEO search indexing.

Price: / Year

.net

Network & Platforms

Historically used for internet infrastructure providers, developers, network systems, API backbones, and database systems.

Price: Kshs 1,143 / Year

12 — Behind the Registry

Who Manages the .sbs Domain?

Operated by ShortDot SA

ShortDot SA is the central registry organization that governs the security policies, global nameservers, and registration criteria for .sbs.

ShortDot manages multiple niche generic extensions like .icu and .bond, providing backend database stability. The registry partners with accredited registrars like Truehost to handle retail sales, billing systems, and customer domain renewals.

Unrestricted Global Registration: ShortDot maintains .sbs as an open extension. There are no registration restrictions, allowing creators globally to register names immediately.

13 — Domain Lifecycle

What Happens If Your .sbs Domain Expires?

To maintain stability, the .sbs registry enforces a strict lifecycle timeline. If you miss a renewal date, your domain is locked before being permanently deleted.

Ensure auto-renewal is active to prevent brand loss.

Resolving

Active State

1 – 10 Year Term

Your domain is fully active. You can host, route emails, and renew at standard rates anytime during this period.

Expired

Auto-Renew Grace

1 – 40 Days Post-Expiry

Resolution stops. Web and email services go offline. You can still renew at standard pricing with no penalty fees.

Locked

Redemption Grace

41 – 70 Days Post-Expiry

Locked by the registry. Restoring the domain requires a renewal fee plus a premium restore penalty fee from the registry.

Pending Delete

Deletion Phase

5 Days After Redemption

The domain is placed in queue for deletion. It cannot be recovered or restored at this point.

Available

Released to Public

Immediate

The domain is deleted from the registry and made available for public registration on a first-come, first-served basis.

14 — Financial Management

Renewal & Redemption Cost Matrix

Understanding the financial lifecycle of your .sbs domain helps you manage renewal budgets and avoid premium recovery costs.

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Lifecycle Phase	Standard Cost	Penalty Fee	Total Cost	Action Recommendation
Active Registration	Kshs 199 / yr	None	Kshs 199 / yr	Renew early to secure peace of mind
Auto-Renew Grace	Kshs 3,190 / yr	None	Kshs 3,190 / yr	Renew immediately to bring site back online
Redemption Grace	Kshs 3,190 / yr	Registry Restore Fee (Approx. KES 12,000)	Standard Fee + Restore Fee	Contact support to process recovery manually
Pending Delete	Unavailable	Unavailable	Unavailable	Monitor registry drop lists to re-register

14B — Domain Administration

Legal Rules & Specificities of .sbs Domains

Manage your .sbs domain name in full compliance with the official registry regulations and transfer rules.

.SBS

#SideBySide

Registry ShortDot Registry

Technical Operator CentralNic

Creation Date 2015 (Relaunched 2021)

WHOIS Server https://whois.nic.sbs

Terms & Conditions

Eligibility: Open to anyone globally. No local corporate registry checks.
Syntax Rules: 1 to 63 alphanumeric characters or hyphens. Hyphens cannot be placed at the beginning, end, or at the 3rd and 4th positions.
IDN Support: No international accented domain names are supported.
Registration Term: 1 to 10 years at a time.
Second-Level Extensions: Not supported (registration is directly under .sbs).

Administrative Procedures

Renewal Window: Domain resolves until expiration. Standard renewal is allowed up to 40 days post-expiry without registry penalties.
Disputes Policy: Subject to Uniform Rapid Suspension (URS) and Uniform Domain Name Dispute Resolution Policy (UDRP).
Change of Ownership: Handled securely in your client area. Requires email verification and confirmation from both current and new owners. Expiry date remains unchanged.
Transfer Protocol: Initiation requires an Auth/EPP Code from the current registrar. The domain must be older than 60 days, unlocked (Active status), and not transferred in the last 60 days. A successful transfer adds 1 year of registration.
Deletion Process: Followed by a 30-day Redemption Grace (quarantine) phase before deletion.

14C — Long-term Savings

Register Your .sbs Domain for up to 5 Years

Secure your digital brand name for the long term. Lock in today’s promotional rates and protect your collaborative or business brand against yearly price changes.

ⓘ

Standard Renewal Price: Kshs 3,190/year. Promo Price: Kshs 199 for the 1st year. Savings below are compared to this standard renewal rate.

→ Scroll horizontally to view pricing details

Period	Price	You Save	Action
1 Year	Kshs 199	—	Register 1 Yr
2 Years	—	—	Register 2 Yrs
3 Years	—	—	Register 3 Yrs
4 Years	—	—	Register 4 Yrs
5 Years	—	—	Register 5 Yrs

15 — Registration Steps

Register Your .sbs Domain in 3 Steps

Our registration flow is fully automated. Secure your domain name in under five minutes.

Search for Your Domain

Type your brand name in our search tool above. Select `.sbs` and check its availability instantly.

Consider variations: yourbrand.sbs, yourbrand-solutions.sbs.

Pay via M-Pesa or Card

Add your domain and optional web hosting bundle to your cart. Complete payment instantly via M-Pesa STK push or Credit Card.

No administrative forms. Immediate processing.

Deploy and Go Live

Your domain updates in global DNS root servers within minutes. Access your client area to set up your professional email or link it to your website.

Start marketing your brand globally immediately.

16 — EPP Transfer

Transfer Your .sbs Domain to Truehost

Already own a .sbs domain with another registrar? Move it to Truehost for simplified local M-Pesa billing and 24/7 support.

Request Your EPP Code

Log in to your current domain provider. Disable the registrar transfer lock and request your EPP authorization code. This is legally required to be released to you.

Submit Transfer Order

Enter your EPP code and domain on our transfer portal. Complete the transfer fee payment — Kshs 2,786. This automatically adds 1 year of registration.

Confirm Domain Transfer

Click the verification link in the transfer approval email. The transition process takes 5-7 days, with zero website or mail downtime.

Start Transfer Process

17 — Common Questions

.sbs Domain FAQs

Common questions about registering, managing, and utilizing your .sbs domain answered clearly and directly.

What is the .sbs domain extension? ▾

The .sbs extension stands for Side by Side, symbolizing collaboration, togetherness, and collective growth. Governed by the ShortDot registry, it is widely marketed for Small Business Solutions, Small Business Services, and Smarter Business Structure, making it a highly versatile generic top-level domain (gTLD) for nonprofits, teams, social networks, and retail storefronts.

Who can register a .sbs domain name? ▾

Anyone worldwide can register a .sbs domain. There are no corporate checks, trademark registrations, or local residency requirements required. It is an open, unrestricted extension, meaning designers, companies, nonprofits, and individuals can register a domain instantly on a first-come, first-served basis. Names must use only permitted alphanumeric characters or hyphens (excluding hyphens in the 3rd and 4th positions) and range from 1 to 63 characters.

How much does a .sbs domain registration cost? ▾

Truehost offers competitive rates for the .sbs extension:

First-Year Registration: Kshs 199
Annual Renewal: Kshs 3,190 per year
EPP Transfer In: Kshs 2,786 (includes 1-year extension)

Can I use a .sbs domain for Small Business Services or Social Initiatives? ▾

Yes. The .sbs acronym matches “Small Business Services/Solutions” and “Social Business Services”. Since the domain is completely unrestricted and has no registration limits, local businesses, agencies, social enterprises, and NGOs can register it to highlight their collaborative work and services online.

How does a .sbs domain affect search engine optimization (SEO)? ▾

A .sbs domain has zero negative impact on your search rankings. Google’s search algorithm treats all generic top-level domains equally. A website on a .sbs domain can rank just as highly as a .com or .co.ke website, based on content quality, pagespeed performance, secure HTTPS SSL certificates, and search relevance.

How do I connect my .sbs domain to Shopify or WooCommerce? ▾

You can manage your domain’s DNS zones directly from your Truehost client portal. To point your domain to Shopify, modify the primary A Record to point to Shopify’s IP address (23.227.38.65) and map the CNAME record for www to shops.myshopify.com. For WooCommerce, set the nameserver or A record to point to your Truehost hosting server IP.