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How to Build an Email List for Your Online Store (Guide)

Let’s cut through the noise and get straight to the point: if you’re not building an email list for your online store, you’re leaving money on the table. Period. I’m not here to sugarcoat it or dance around the subject. The truth is, learning how to build an email list for an online store is …

7 Best Email Marketing Platforms for Online Stores

You’ve just launched your online store, and you’re eager to start driving sales. But here’s the thing – your beautiful products are just sitting there, waiting to be discovered. What if I told you there’s a powerful tool that could help you reach your customers directly, build lasting relationships, and skyrocket your sales? Enter email …

9 Social Media Strategies to Supercharge Your Online Store

Are you ready to take your Kenyan online store to the next level? Let me tell you a secret: social media is your golden ticket. In a country where mobile internet usage is skyrocketing and social platforms are becoming the new marketplace, mastering social media strategies in Kenya isn’t just an option – it’s a …

A Beginner’s Guide to Google Ads for Online Stores in Kenya

I remember when I first started my online store in Nairobi. The excitement of launching my website quickly turned into frustration as I struggled to get customers. That’s when I discovered the power of Google Ads. In this guide, I’m going to show you exactly how to run Google Ads for your online store in …

How to Market Your Online Store on Instagram in Kenya

If you’re running an online store in Kenya, you’re probably always on the lookout for effective ways to reach more customers and boost your sales. Well, let me tell you something: Instagram is your secret weapon. As of early 2024, Instagram had 3.05 million users in Kenya, representing 5.5% of the total population and 8.1% …

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