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Marketing Campaign Evaluation Done Right: A Comprehensive Step-by-Step Guide for Measuring Success

Ever struggled to tell if your marketing campaigns are actually working?  Many businesses throw money at marketing without knowing if their efforts bring real results.  A solid marketing campaign evaluation process helps you measure your performance, pinpoint what works, and make data-driven decisions to improve future campaigns. Measuring your marketing success doesn’t need to be …

How to Create a Personal Website in Kenya

Creating a personal profile website is essential for building your online presence, showcasing your skills, and professionally marketing yourself.  A well-crafted personal site helps you stand out, attract opportunities, and clearly communicate your identity and expertise. This guide breaks down step-by-step how to build a personal website with Truehost Kenya, using simple terms and practical …

What Sells Faster in Kenya (10+ Fast Moving Products)

The Kenyan market, characterized by a youthful population, rapid urbanization, and increasing digital penetration, presents a dynamic landscape for businesses aiming to capitalize on fast-moving consumer goods and trending products.  With e-commerce platforms like Jumia, Jiji, and social media marketplaces gaining traction, understanding what sells fastest in Kenya is crucial for entrepreneurs, retailers, and investors.  …

NHIF Rates in Kenya (SHIF Rates 2025)

Kenya’s healthcare system swapped the National Health Insurance Fund (NHIF) for the Social Health Insurance Fund (SHIF) on October 1, 2024.  You’re probably curious about what this means for your contributions. Let’s break down the SHIF rates—the key focus here—based on the facts as of 2025. This blog post lays out the numbers plainly. No …

How Much YouTube Pay For 20 Million Subscribers?

You have probably wondered if having 20 million subscribers means big money.  The answer is not as simple as it sounds. You earn money mainly through ad revenue, sponsorships, and merch sales. Your income depends on how many views you get and how engaged your audience is.  This post breaks down the process for you. …

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